I’ve spent 15+ years designing data-dense enterprise software. Now I’m defining how AI reads users’ intent and builds on their behalf, in ways they can verify and trust.
Recent focuses include agentic onboarding, 0→1 UX architecture, platform features and patterns that include asset management, automation, collaboration, etc.
Defined the end-to-end agentic onboarding vision and framework for Alteryx One — a multi-module enterprise data platform, translating user intent into system artifacts, leading users to value, while establishing crucial mental models.
Zero-to-one information architecture design to overhaul the structure of a hybrid platform for data cleansing and analytics.
Defined the short-term requirements, long-term strategy and UX pattern for how to gate and upsell capabilities that meet the various user needs and business needs across 3 editions × 5 system roles.
Improved trial-to-paid conversion rate from under 0.1% to over 2% through journey & friction analysis, A/B testing experiments, and streamlining user experience.
Designed the end-to-end experience of Google Looker Studio users navigating from Looker Studio to Alteryx to ingest and clean data, and then to use the clean data back in Looker Studio for reports.
